If you live in New York City, you are in for a major (slash kinda creepy) treat. To advertise for the upcoming film Chronicle, the studio hired marketing experts at Thinkmodo to come up with a truly mind-blowing campaign.
Their idea? Build life size remote-controlled planes in the shape of teenage boys and fly them over New York City.
I’ll let that sink in for a moment. In fact, if you look at the poster above you can just imagine what you might see flying by if you live in the area. If you need to see it for yourself, here is a behind-the-scenes look at the campaign:
The buzz surrounding this movie just gets better and better! Chronicle hits theaters this Friday. The movie is directed by Josh Trank and stars Michael B. Jordan, Alex Russell and Michael Kelly. GO SEE IT!
PS. Check back on Friday for editor Sharon Tharp's interview with star Michael B. Jordan!
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